State-of-the-art technology is increasingly permeating the mainstream market thanks to the emergence of innovative ideas and ways of communicating to satisfy the needs of 21st-century consumers. Innovators and researchers need to face current challenges, especially in the mobile phone sector where demand calls for more and more versatile products.

To address this need, ESADE - fully committed to innovation and technology - will host three international events which will be the meeting point for fresh ideas and new business models regarding mobile technology: the Mobile 2.0 conference, held for the first time outside San Francisco; the 7th edition of the International Conference on Mobile Business (ICMB 2008), which will focus on the search for innovative business models; and Casting Innovation, a gathering of investors and entrepreneurs.